Our Zero-waste Commitments To Eco-Friendly Packaging

Our Zero-waste Commitments To Eco-Friendly Packaging

As a luxury label, we know many customers who shop with us rightfully expect that premium service to extend down to the packaging of their meticulously hand-crafted garments. Countless orders are purchased as presents, and our opulent wrapping service makes any gift that extra bit special (and saves the gifter a job!). Other shoppers simply enjoy the experience of receiving their elegant intimates in equally elegant coverings. 

However, as our brand has moved towards a more sustainable output in recent years, we have realised and heard your calls for both a zero-waste attitude and freedom of choice when it comes to our packaging, and that’s exactly what we have strived to deliver. In this week’s article, we’re taking a closer look at our eco-friendly packaging and how you can upcycle our parcels to give them a new life, beyond the bin.


Optional gift wrapping

All of our full-priced items have traditionally come with a complimentary gift-wrapping service, ensuring you or your giftee have a truly luxurious experience with us from start to finish. Enveloped within secure layers of white tissue and secured with a gold sticker, your gloss white gifting box will be completed with a satin, logo-printed ribbon, before being sent first class to your, or a loved ones, doorstep. 


For those who would rather save on materials and opt out of the flashy packaging, we now proudly offer the option to decline our gift-wrapped service. At checkout, you’ll simply need to select “No Gift Wrap” from the “Gift Wrap” options in your cart. Here you’ll also be able to choose whether you would like a gift card with your order, as well as a gift receipt. We’ll always do our best to accommodate your packaging needs, so for any specific requirements, drop us an email at info@aytengasson.com and we’ll do our best to cater.

Luxurious Ayten Gasson gift wrap with satin ribbon and gold sticker, ideal for lingerie or nightwear.

Biodegradable materials 

As with our lingerie pieces, the biodegradability and environmental impact of our packaging is a prime concern. We realise that 99% of the time, our covering will end up in the bin, so we want to ensure that this disposal can be made as eco-friendly as possible. For all “No Gift Wrap” orders, your garments of choice will be dispatched in tissue paper and either a biodegradable postage bag or cardboard box, depending on the size or number of pieces that make up your purchase. 

How to upcycle your Ayten Gasson gift packaging

Our packaging’s lifecycle doesn’t need to end upon delivery. Besides showcasing your luxurious lingerie, our glossy gift boxes and adornments have endless uses and upcycle possibilities. Reinvent your box and a fresh storage cubby - its dimensions make it perfect for protecting delicate items. Even our ribbon can be put to second use - keep it tucked away to add a little more luxury to your present wrapping for upcoming holiday and birthday gifts. This not only saves you money on supplies, but also helps implement small recycling rituals into your everyday.