Valentine’s Day is just around the corner, love’s in the air and our sewing machine is busier than ever. Lingerie is an enduring symbol of the perfect Valentine’s gift, whether you’re treating a partner or showing some deserving love to yourself. Instead of shopping for a fast fashion set, doomed to spend eternity at the bottom of your wardrobe, this year, choose to invest in sustainable lingerie you can get timeless love and wear out of, on Valentine’s Day and beyond.
Why shop sustainable lingerie this V-Day?
Many of us rush to refresh our lingerie drawer this time of year, almost out of duty - the occasion simply calls for it. This hurried shopping often comes with little thought for the cost to our environment or the ethical impact of fast fashion consumerism. Around 7% of the world’s total global landfill space is filled with clothing and textiles and while these are big numbers to be contending with, small steps when unified can start to gradually reduce these figures.
Ayten Gasson takes pride in being part of a slowly but surely growing market of sustainable, ethical lingerie brands. Each Valentine’s Day, founder Ayten works with our range of eco-conscious materials and ethical suppliers to lovingly craft eco-friendly, silk lingerie pieces that will be treasured for a lifetime.
Shop below for your perfect match this Valentine’s Day or view our full Valentine's Day collection here: https://www.aytengasson.com/collections/valentines-day-gift-guide
For the romance seekers
- Scarlett Red Silk & Lace Underwire Bra - Currently on sale for £58
- Scarlett Red Silk French Knicker - Currently on sale for £32
- Lottie Red Bamboo & Lace Side Tie Knicker - £58
For the classic elegance enthusiasts
- Navy Blossom Liberty Eye Mask Gift Set - £40
- Bella Blush Silk High-Waisted Knicker - £54
- Nina Black Silk Bed Jacket - £127
For the lace lovers
- Aurelia Gold Lace Bralette - £52
- Clara White Silk & Lace Suspender Belt - £58
- Selena Organic Silk & Lace Slip - £148
For the dopamine dressers
- Bella Orange Organic Bamboo Silk Camisole - £74
- Skye Blue Silk Plunge Bra - £98
- Aurelia Gold Silk & Lace Knicker - £46
For the practical, daily-wearers
- Selena Organic Silk & Lace Triangle Bra - £48
- Clara White Lace Front Knicker - £46
- Zoe Black Silk Pyjama Pants - £139